Merrill Edge Guided Investing is a unique hybrid robo-advisor that adds a human element to the asset management side of the equation. While asset allocation decisions are determined by an algorithm, the funds offered are actively managed by Merrill staff. As robo-advisors grow in popularity, an interesting trend to watch will be whether firms increasingly seek to own the entire investment management value chain, from distribution through to asset management, or disaggregate their operations as part of an ecosystem play.
Europeans are skittish about robo-advisors
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Will AI Make Financial Services Marketing Obsolete?
With the rate Artificial Intelligence is advancing, it's probable there will be no need for marketing in Financial Services within the next two decades. Let's unpack that potentiality together, shall we? In order to get there, we need to start here, with futurist Maurice Conti and his February 2017 TEDTalk on The Incredible Inventions of Intuitive AI.
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